Tag: Patient engagement for clinical trials

Team of pharma professionals collaborating on patient care in pharma with focus on technology innovation and AI in drug discovery.

Beyond the Pill: How Tech is Revolutionizing Patient Care in Pharma

The pharmaceutical industry is in the midst of a profound transformation, shifting its focus from solely developing and selling drugs to providing comprehensive patient-centric care. This paradigm shift is largely

Smiling healthcare professional providing patient engagement services via headset to support clinical trial recruitment and retention.

Why Patient Engagement Services Are Key to Improving Clinical Trial Recruitment and Retention

Clinical trials often struggle to enroll enough participants and keep them involved through study completion. In fact, an estimated 85% of trials fail to meet their patient recruitment targets, and