Serva Health Insights

Welcome to the Serva Health Blog—your destination for insights on patient engagement, clinical trial support, and biopharma commercial services. Our insights are designed to provide valuable information and expert perspectives on how to enhance patient care, streamline clinical trial processes, and navigate the complexities of healthcare. Here, you’ll find articles that explore the latest trends in patient support strategies, innovative healthcare technologies, and best practices for optimizing patient outcomes. Stay informed with Serva Health as we continue to shape the future of healthcare services.

Nurse providing patient support programs while on a call with a headset, typing on her laptop.

My mom taught me all the most important things I know. Things like the importance of family, how to show up for the ones we love, and, of course, the essentials of project management. Wait, family, love, and project management? Yes, really! Let me explain. My family’s Christmas Catalogue Tradition

Supporting patients through complex clinical trial protocols is a major challenge in research today. Study participation often requires patients to navigate complicated visit schedules, extensive travel, and unfamiliar procedures – all while managing their health. It’s no surprise that dropout rates average around 25–30% across trials, with some studies seeing

Designing support programs for patients in rare conditions is a complex endeavor. The traditional approaches that work in high‑volume disease areas often fail when applied to orphan settings. Low patient counts, wide geographic dispersion, heavy disease complexity and heightened regulatory oversight make patient support for rare and orphan conditions uniquely

Modern clinical trials demand more than mass outreach and digital reach. The success of a patient recruitment strategy in biopharma now hinges on trust, clarity, and sustained engagement. Behind every enrollment number is a patient weighing risks, asking questions, and deciding whether they feel seen. The recruitment journey, then, must

In today’s fast-paced pharmaceutical market, commercial leaders are under pressure to deliver more personalized patient support while demonstrating clear value. Patient services are evolving from a back-end support role to a strategic necessity with industry priorities shifting toward personalized care, operational efficiency, deep engagement, and improved health outcomes. However, a

Advances in pharmaceuticals have little impact if patients don’t stick with their treatment. Medication non-adherence is a widespread problem – in fact, studies show that on average only about 50% of patients with chronic diseases in developed countries take their medications as prescribed. This gap between prescription and proper use

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