Serva Health Insights

Welcome to the Serva Health Blog—your destination for insights on patient engagement, clinical trial support, and biopharma commercial services. Our insights are designed to provide valuable information and expert perspectives on how to enhance patient care, streamline clinical trial processes, and navigate the complexities of healthcare. Here, you’ll find articles that explore the latest trends in patient support strategies, innovative healthcare technologies, and best practices for optimizing patient outcomes. Stay informed with Serva Health as we continue to shape the future of healthcare services.

Nurse providing patient support programs while on a call with a headset, typing on her laptop.

In an industry where every delay can have measurable costs—financial, scientific, and human—patient recruitment and retention remain critical challenges in clinical research. Yet many strategies still focus narrowly on touchpoints instead of the full experience. Shifting perspective to view the process through a patient journey lens can uncover overlooked barriers,

In the evolving landscape of clinical research for rare diseases, effective patient recruitment remains a significant challenge. Many methods often fall short, leading to delays and increased costs. One strategy that often leads to success is targeted outreach to healthcare providers (HCPs). By engaging HCPs, sponsors can tap into existing

Navigating the world of healthcare reimbursement can feel like running a marathon with no clear finish line. For patients, coverage delays mean treatment delays. Often during the most critical moments of their care journey. For healthcare providers and support teams, it is a daily battle of chasing prior authorizations, appealing

Recruiting patients for clinical trials is never simple. But when it comes to rare diseases, orphan drugs, or small patient population studies, that complexity increases tenfold. Limited patient pools, widespread geographic dispersion, and a general lack of awareness around these conditions create significant hurdles. Add in the emotional burden many

Patient support programs (PSPs) are rapidly evolving. As healthcare leans further into digital transformation, the expectations surrounding PSPs have changed. No longer just call centers or basic follow-up tools, modern PSPs now rely on a combination of human connection and smart technology to engage patients, streamline coordination, and track outcomes

Patient support programs (PSPs) serve as vital touchpoints for individuals navigating complex treatment regimens. Designed to enhance adherence, provide education, and remove barriers to care, these programs must operate within strict legal and ethical frameworks. However, compliance isn’t something to retrofit after launch—it must be woven into the foundation of

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